Judas and the Black Messiah Impact Campaign

Participant announced the Judas and the Black Messiah impact campaign during a summit/press junket to promote Warner Bros. Pictures and MACRO’s Academy-Award winning film, Judas and the Black Messiah, which Participant, MACRO and BRON Creative co-financed and executive produced. 

Due to the historic vilification of the Black Panther Party, the campaign re-educated audiences on the accurate history of the Black Panther Party and their positive contributions to society, honoring the legacy of Chairman Fred Hampton and connecting the Black Panther Party’s revolutionary work to today’s movement for Black lives.